When we look at the giant puzzle of global sustainable development and corporate responsibility, the enormity of the world’s challenges quickly becomes overwhelming. How can we continue to grow and develop while caring for the planet and protecting people’s well-being?
Thomson Reuters Foundation journalist Timothy Large talks to Collectively CEO Will Gardner about collectively.org - the new media platform funded by blue chips which aims to make sustainable solutions compelling for young consumers.
We as brands have a lot to gain from empowering individuals to almost take sustainability as a name out of the picture completely and have it just become a thing that you expect
Sustainability has become a two-directional and conversational goal for companies, instead of just broadcasting through marketing campaigns.